Sasserath Kienbaum Plus


Igniting transformation through experience

What on earth is a trendsafari?

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TrendSafari is a trend research tool, networking opportunity, and team-building experience. A business trip like no other, our TrendSafaris enable innovative leaders to build unique connections to the brands and individuals pioneering creative and cultural developments in the most forward-thinking hubs worldwide.

Throughout the process we explore everything from cutting edge technologies to innovative retail experiences, novel customer service approaches to new business models – and help our guests to translate these findings into actionable next steps for their own ventures.



Our 2019 Programme

2019 programme
London, China, TV

This year our TrendSafari programme is continuing to diversify, headlined by a 5-day visit to Chinese innovation capitals Shenzhen and Shanghai along with further trips to Israel’s ‘Silicon Wadi’ and the UK capital as you’ve never seen it before.

Drop us a line at to learn more about the programmes and current availability.


We also offer bespoke TrendSafaris for teams wishing to deep-dive into specific fields of interest in a particular destination. These tailored programmes can be extended to include complementary formats like innovation maturity workshops, our on-the-go Culture & Strategy Sprints, and intense team-building activities.

Get a deep dive into a specific industry. Scout investment opportunities. Gain insights into a specific customer segment. Develop a common future vision within the management team. Translate learnings into an action plan. Prototype a new product on the spot.

All this and more is possible with our bespoke TrendSafaris in the following hubs:

Bespoke TS hubs