Sasserath Kienbaum Plus

Digital

Transformation in the digital world

 

“Digital transformation” is a term sweeping the business landscape, with leaders wholeheartedly embracing digital’s immense power to enhance productivity and unlock new horizons of growth.

However, too often transformation projects focus solely on technology; and not on the crucial bigger picture of reimagining the entire company for success in the digital world. 

At SK+ we prefer to talk about digital excellence – a holistic, human-centred approach to unlocking digital’s full potential.

 
 

 

Building blocks of digital excellence

 

Across industries and sectors, the desire to achieve digital excellence is the driving force of many of our client projects.

We structure transformation projects with a digital focus into six overarching strategic fields of action, connected through a guiding digital vision:

 
 
 

Digital Vision

Through the digital vision we define the “North Star” (top-level overarching objective) for all digital transformation efforts.

Fully backed by top management, it provides guidance regarding purpose, ambition & priorities.

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Strategic Fields of Action

The strategic fields of action are the main clusters of activities typically necessary to work towards the vision.

They differ in priority and scope depending on the organisation’s objectives and digital maturity, but none of them can disappear.

 
 

As with all our projects, our digital-centric offering is based on our ‘transformation platform’ methodology.

 
 

 

Scope of our role

 
Digital 3 step process

Using our hands-on co-piloting approach, our digital expert unit helps top management to create a powerful vision and strategy, and then accompanies the operative teams in developing and delivering outstanding digital results.

For implementation and production we can (and often do) work with your internal teams or existing partners. Of course, we can also help to select the perfect partner for your requirements.

 
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DEVELOP A HOLISTIC PLAN FOR COMPANY-WIDE DIGITAL TRANSFORMATION AND SUPPORT ITS SUCCESSFUL ROLL-OUT.

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PLAN & BUILD CUSTOMER EXPERIENCES WITH A DIGITAL-FIRST APPROACH ACROSS THE ENTIRE CUSTOMER JOURNEY.

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IDEATE, PROTOTYPE AND LAUNCH DIGITAL PRODUCTS & SERVICES – PURELY DIGITAL OR INTEGRATED WITHIN SMART SOLUTIONS (IOT).

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STRATEGY, CONCEPT & DESIGN OF DIGITAL CHANNELS FOR INTERNAL OR EXTERNAL TARGET GROUPS.

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DEVELOP FUNCTIONAL STRATEGIES (MARKETING, SALES ETC) TO ENHANCE DIGITAL MATURITY & READINESS.

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ONGOING SPARRING & SUPERVISION TO SUPPORT THE IMPLEMENTATION & OPERATION OF DIGITAL ACTIVITIES.


 

We’re always happy to discuss how the process towards achieving digital excellence would look for individual organisations.

If you’d like to learn more, just let us know.